Expert Articles
Website, Branding, and Marketing Topics and Explorations
How to Create a High-Quality Lead Magnet
Marketing your business, like dating, is a delicate act. If you want to find success, you have to follow a specific set of rules. You wouldn’t dream of asking your...
How AI Can Market Your Business and 3 Things to Keep in Mind
Like it or not, AI is quickly changing the face of marketing as we know it. But, rather than fight it, businesses and marketers alike stand to benefit significantly...
Our Top 5 Tips for Building Brand Awareness with Social Media
There’s no doubt about it — brand awareness is critical if you want to grow your business. Lucky for you the most effective tool for growing brand awareness is right at...
What is the difference? Organic vs. Paid Traffic
If you have looked into marketing your business you have probably come across the terms organic traffic and paid traffic. Both can be extremely important in terms of...
Branding vs. Marketing – What’s the difference?
At Psyche Digital we offer both Marketing and Branding services, but oftentimes it's hard to explain where one ends and the other begins. So buckle up folks, here is a...
Why Google My Business is Important for Your Digital Marketing Strategy
Many marketing activities are directly aimed at addressing one important question: How will people find my business? In today’s digital marketing world, few free...