by Kelsey Parks | Feb 21, 2024 | Blog, SEO, Website
Your website is the backbone of your marketing efforts in today’s modern business world. As valuable as any high-performing team member, you need your website to be doing the heavy lifting of connecting you to potential clients and customers, and supporting...
by Kelsey Parks | Jan 11, 2024 | Blog, Branding, Digital Marketing, Marketing Strategy, Social Media
Working with a marketing agency can help your startup build a marketing strategy grounded in your market, audience, and competition to develop custom strategies for tackling your business goals. But, how do you know when it’s time to use a marketing agency, and...
by Kelsey Parks | Apr 14, 2023 | Blog, Digital Marketing, Website
Like it or not, AI is quickly changing the face of marketing as we know it. But, rather than fight it, businesses and marketers alike stand to benefit significantly from AI as a tool to help with marketing efforts. While content remains king in marketing, AI may help...
by Kelsey Parks | Jun 28, 2021 | Blog, Branding, Digital Marketing, Marketing Strategy
At Psyche Digital we offer both Marketing and Branding services, but oftentimes it’s hard to explain where one ends and the other begins. So buckle up folks, here is a quick guide to help untangle the difference in branding and marketing. Branding –...
by Kelsey Parks | Apr 26, 2021 | Digital Marketing, Online Reputation Management, SEO
Many marketing activities are directly aimed at addressing one important question: How will people find my business? In today’s digital marketing world, few free solutions offer such a direct answer as Google My Business. If you haven’t already, you should consider...
