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Rewriting the Script: How Laurie Sigillito is Reimagining Local News from the Ground Up

Rewriting the Script: How Laurie Sigillito is Reimagining Local News from the Ground Up

by Kate Ishay | Nov 26, 2025 | Interviews

Durango, Colorado — In an era where news deserts are rapidly expanding and trust in traditional media continues to erode, Laurie Sigillito is quietly pioneering a revolution—one micropolitan town at a time. As the founder and CEO of Local NEWS Network (LNN), Sigillito...
Bo Lee’s Battery Bet: Inside the Journey of Akku Energy Devices’ Founder

Bo Lee’s Battery Bet: Inside the Journey of Akku Energy Devices’ Founder

by Kate Ishay | Nov 4, 2025 | Interviews

When Bo Lee talks about the future of energy, his tone is calm, deliberate, the kind of confidence that comes only from nearly two decades of riding the renewable roller coaster and his unshakeable belief in clean energy’s position in the energy future. “I’ve been in...
Driving Technology Beyond Its Limits: The Story of Hoonify and Co-Founder Andrew Clark

Driving Technology Beyond Its Limits: The Story of Hoonify and Co-Founder Andrew Clark

by Kate Ishay | Oct 16, 2025 | Interviews

Tucked away on a quiet street in Albuquerque, New Mexico, Andrew Clark and his team at Hoonify Technologies are working on something big: rethinking who gets access to the world’s most powerful computers. Founded in 2022 as a spinout from the Department of Energy’s...
Fractional Marketing Engines: How Embedded Teams Are Replacing In-House Hires

Fractional Marketing Engines: How Embedded Teams Are Replacing In-House Hires

by Kate Ishay | Aug 13, 2025 | Branding, Digital Marketing

If you’re a founder at a growth-stage organization, chances are you’re wearing way too many hats, including CMO. And at some point, it hits: “We need marketing help, and I can’t be the one doing it anymore.” The natural next step? You...
Beyond Sales Conversions: How to Know My Marketing Works

Beyond Sales Conversions: How to Know My Marketing Works

by Kate Ishay | Feb 5, 2025 | Blog, Branding, Digital Marketing, Marketing Strategy

As a startup founder, your time is stretched thin, your resources even thinner, and every dollar you spend must pull its weight. This is why many founders focus so heavily on sales conversions as the mark of marketing success. But if you focus only on sales...
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Recent Posts

  • Psyche’s Power Build vs. Website Redesign: Choosing the Right Approach for Your Growth Stage Organization
  • Rewriting the Script: How Laurie Sigillito is Reimagining Local News from the Ground Up
  • Bo Lee’s Battery Bet: Inside the Journey of Akku Energy Devices’ Founder
  • Why Organic Social Still Matters in a Paid-First World
  • Driving Technology Beyond Its Limits: The Story of Hoonify and Co-Founder Andrew Clark

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