by Kelsey Parks | Dec 5, 2024 | Blog, Branding, Marketing Strategy, SEO, Social Media, Website
Table of Contents Introduction 1. Why Your Marketing Budget Matters for 2025 The Role of Marketing in Startup Growth Risks of Underinvestment in Marketing Dangers of Overinvestment in Ineffective Marketing 2. Key Steps to Developing Your Marketing Budget Assess Your...
by Kelsey Parks | May 6, 2024 | Blog, SEO, Website
When we were a young marketing agency, the last thing on our minds was SEO for startups and businesses we were working with. We were focused on building organic brand awareness through social media and awesome website design, cultivating credibility with topical...
by Kelsey Parks | Feb 21, 2024 | Blog, SEO, Website
Your website is the backbone of your marketing efforts in today’s modern business world. As valuable as any high-performing team member, you need your website to be doing the heavy lifting of connecting you to potential clients and customers, and supporting...
by Kelsey Parks | Jan 11, 2024 | Blog, Branding, Digital Marketing, Marketing Strategy, Social Media
Working with a marketing agency can help your startup build a marketing strategy grounded in your market, audience, and competition to develop custom strategies for tackling your business goals. But, how do you know when it’s time to use a marketing agency, and...
by Kelsey Parks | Apr 14, 2023 | Blog, Digital Marketing, Website
Like it or not, AI is quickly changing the face of marketing as we know it. But, rather than fight it, businesses and marketers alike stand to benefit significantly from AI as a tool to help with marketing efforts. While content remains king in marketing, AI may help...